This was a really big banner build with lots of different sizes including a French build. This was a project that was given to me by Leoburnett now known as Arc Worldwide.
The most challenging thing with this build was the optimization. Back then the file size restrictions were only 30kb for standard banner sizes and 60kb for expandables banner ads. As I think back the other challenging animation was the paper cut outs falling down and trying to make the fall + pan as real as possible without driving up file size on the banner ads.
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