The best way I've found when dealing with geo specific ads is to create each ad individually. I've worked on builds where a single ad is developed for each region and dynamic information is passed in. This leads to poor quality overal because you have to embed all the font data leaving very little in file size left.
AMP MASS 300x250 - CALGARY
AMP MASS 300x250 - CALGARY FR
AMP MASS 300x250 - EDMONTON
AMP MASS 300x250 - EDMONTON FR
AMP MASS 300x250 - HALIFAX
AMP MASS 300x250 - HALIFAX FR
AMP MASS 300x250 - MONTREAL
AMP MASS 300x250 - MONTREAL FR
AMP MASS 300x250 - OTTAWA
AMP MASS 300x250 - RICHMOND
AMP MASS 300x250 - RICHMOND FR
AMP MASS 300x250 - SASKATOON
AMP MASS 300x250 - SASKATOON FR
AMP MASS 300x250 - TORONTO
AMP MASS 300x250 - TORONTO FR
AMP MASS 300x250 - WINNIPEG
AMP MASS 300x250 - WINNIPEG FR
AMP MASS 728x90 - Calgary
AMP MASS 728x90 - Calgary FR
AMP MASS 728x90 - Edmonton
AMP MASS 728x90 - Edmonton FR
AMP MASS 728x90 - Halifax
AMP MASS 728x90 - Halifax FR
AMP MASS 728x90 - Montreal
AMP MASS 728x90 - Montreal FR
AMP MASS 728x90 - Ottawa
AMP MASS 728x90 - Ottawa FR
AMP MASS 728x90 - Richmond
AMP MASS 728x90 - Saskatoon
AMP MASS 728x90 - Saskatoon FR
AMP MASS 728x90 - Toronto
AMP MASS 728x90 - Toronto FR
AMP MASS 728x90 - Winnipeg
AMP MASS 728x90 - Winnipeg FR
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